Small Business Digital Marketing & Website Design
Digital Marketing & Website Design Built for Small Business
Create a customer-generating fully managed website and marketing strategy. Turn-key and with little up-front cost, you can launch in as little as 45 days and start seeing results.
Website Design, Development & Copywriting
Affordable Monthly Payments
Unlimited Content Changes
Turn-key Marketing Packages
It all starts with your website!
Do you have enough confidence in your website to spend your marketing dollars driving traffic there, and that it will convert visitors to customers?
Building an effective website doesn’t have to be a huge up-front investment for a small business. With a LiftOff Site, spread the cost of your website design over 24-months and preserve your marketing budget for growth.
We understand that having a powerful website is more important than ever!
A LiftOff website is built to help you fully leverage your online presence, and prepare it to handle traffic and convert visitors to paying customers. Here are a few of many of the benefits that come standard with your LiftOff website:
Secure Redundant Hosting
Included Content Copywriting
Unlimited Content Changes
Website Backup & Updates
Full Onsite SEO
Fully Mobile Responsive Design
Included Blog and/or Portfolio
Custom Image & Icon Design
Creating an Effective Website & Digital Strategy has Never Been Easier
Schedule a Discovery Session
Set up a meeting with our team to communicate your goals and vision for your business that will drive the strategy behind your new website and digital marketing initiatives.
Launch Your New Website
Work with our development and strategy teams closely and watch your website come to life. The end result is an agency-grade website and marketing strategy for your business.
Deploy Your Digital Marketing
Now that you have a website that will drive customer leads, it’s time to launch your digital marketing initiatives. Explore our Marketing Add-ons.
Win New Customers
Influence potential customers with a website that speaks the language they understand. Drive prospects to action with a clear path to success.
Without a well-built website, customers won’t be able to find you online.
Your customers want what you offer. Don’t run the risk of them not being able to find you. With a LiftOff Site, we’ll help you:
Be Proud of Your Online Presence
Look Professional to Prospects
Simplify and Clarify Your Marketing
Increase Searchability Through SEO
Start winning customers with turn-key digital marketing services.
Now that you have a website to be proud of, having a powerful digital marketing strategy is so important. With the LiftOff Program’s marketing add-ons, the sky is the limit on the different marketing tactics at your fingertips to use to drive qualified leads.
LiftOff Website Portfolio
What Our Clients Think
“Working with the LiftOff team has been phenomenal. Everyone I’ve worked with on their team were exceptionally professional, creative, and fun. They were able to understand our business, our market, and our clients and in turn provide us with a website that I couldn’t be more proud of. I highly, HIGHLY, recommend them for web design and marketing needs. They love small businesses and make you feel like friends. I cannot thank them enough!”
Rachel Kutay
My Business Resource
Bill Kanipe
Patriot Air HVAC
Allison Marcum
Marcum K9 Obedience
Frequently Asked Questions
How do payments work with a LiftOff site?
The LiftOff Small Business Website program is a 24-month payment program with a small up front deposit. Recurring payments are auto-withdrawn monthly via credit card or eCheck (ACH).
Can I pay by check?
Unfortunately no. However you can pay by eCheck or ACH.
How long will it take for you to build my website?
Typically, a LiftOff Site build takes between 45-60 days. On occasion, this may take longer due to additional complexities such as the need for advanced ecommerce capabilities for online stores, or your website sitemap is larger in size.
As a web designer, our goal is always 45 days, however we’ll let you know up front if your web design project may last a little longer than that.
Does this service include web hosting?
Yes. We have spent years creating optimized and secure cloud based hosting services for LiftOff Small Business Websites. Our hosting platform includes an SSL certificate as well as weekly backups of your website.
How does “Unlimited Website Changes” work, and is there a limit?
There is no limit to the number of changes. Unlimited changes apply to content or imagery that is already built within the framework of your built website. Small additions, such as an additional team member would be included. Additions such as blog publishing, adding sections or adding services pages would be a design add-on.
What happens during the kickoff process?
The kickoff meeting can be a powerful tool not only for us getting to know your business, but can also be a very clarifying process for you. We will build your target customer personas, walk you through our story-based framework for on-page content as well as an extensive design discovery.
What happens after my 24-month agreement?
After the 24-months, your payments will automatically go down to $125 per month and you will continue to receive all of the ongoing benefits of the LiftOff small business website program.
You also have the option to go down to web hosting only for $420 per year, or you can move your business website to a different hosting platform.
What is “Website as a Service” (WaaS)?
A Website as a Service (WaaS) is a business website service that provides website design, development, hosting, security, and ongoing support for a low setup cost and an ongoing monthly rate instead of a typical one-time up-front cost. The LiftOff program is set up as a WaaS so small business owners don’t have to spend all of their marketing budget up front on website design and development.
Can you build an eCommerce website for an online store?
Absolutely. Whether it’s a typical online store with product pages that need shipping, an online store that sells digital subscription services for your small business products, or you just want to accept credit card payments, we can help build you an eCommerce site.
The LiftOff website program for small businesses has several ecommerce tools to help you sell products online.
Why is Search Engine Optimization (SEO) so important?
SEO is one of the most important long-term digital marketing strategies your small business can use in your digital marketing efforts. A great SEO strategy for small business websites can move your online search ranking to the top of searches organically. Being on page one of a particular search on search engines like Google or Bing is a trusted place for a small business website to be. This will increase the likelihood of someone engaging with your products or services. Advanced content marketing, back-linking and keyword research and implementation are just a few of the tactics used to increase your search ranking.
SEO is a long-term online marketing process for most small businesses, so be patient and trust in the process. If you’re in a competitive business sector, chances are your competitors are working hard to out-rank your small business online and attract customers with their own SEO work as we speak. If you’re looking to reach more potential customers and rank higher online, SEO capabilities are important to have integrated into your web design.
Does LiftOff offer turn-key marketing packages?
Yes, there are pre-packaged marketing options to give you a full scope of different marketing services. We’ve paired the ideal services together to accomplish your marketing goals.
To see our three digital marketing package options, click here.
Can I cancel or downgrade my agreement early?
There are no options to downgrade or cancel your agreement early. This is because the cost to design and develop your new website happens in the early months and we spread that cost for you over the term of your agreement. However, you’re welcome to pay off the remainder of your agreement early at any time and we will honor the terms of your agreement until the end of the implied term.
Why do small businesses use digital marketing?
The advantages for a small business employing a digital marketing strategy is mainly due to the trackable nature of digital marketing services. Whether you’re selling online or just simply want to amplify your brand, there are many digital channels small business owners can use, and nearly all of these marketing strategies have highly trackable analytics.
This allows a small business owner to spend their money more efficiently. Traditional advertising such as direct mail or print ads aren’t as easily trackable. To learn more about the digital products created for the LiftOff program, click here.
What is a content management system (CMS)?
A content management system, or CMS is an application that is used to manage content and allows multiple contributors to create, edit and publish content. One of the most popular CMS platforms is WordPress. WordPress is great for web designers that want to create beautiful web designs without all of the custom coding. WordPress basically does all the heavy lifting so designers can concentrate on the web design itself. WordPress powers roughly one third of the internet today and is perfect for small business website design.
What is content marketing and why is it important as a digital marketing strategy for your small business?
Content marketing takes on a few forms, but put simply, content marketing is the act of strategically adding words to your website. This is usually best accomplished through the act of blogging. There is certainly an art form to blogging for the purposes of content marketing. The blog articles not only need to be purposeful and engaging to the reader, they need to be key-phrase optimized to gain traction in your SEO online efforts.
If you’d like to integrate a blog into your web design or add a content marketing package, click here to see all of our digital marketing and design add-ons.
What design elements make for a great website?
There are several factors that go into the design process for a new site. Building a new website is the confluence of thoughtful graphic design and web development. However one of the most important factors in your new site is creating relevant content. Quality content is one of the most important aspects of your online presence. Speaking to your customers clearly and concisely will increase the likelihood of conversions.
Strong branding will also leave a positive impression with your visitors. There are several design elements that will help increase conversions. Those include a great logo, powerful hero image on your home page, and vivid and attractive color palette throughout your site.
Great web design should get your site visitors where they need to go with just a few clicks. Whether they like to shop online, or are simply looking for more information on your company, a thoughtful user experience is important.
How can you track the success of your web efforts?
Having a web design agency that provides a fully integrated analytics dashboard is a powerful tool to track the effectiveness of digital marketing efforts for small businesses. These data points can be as simple as an increase in social media likes and follows, to conversion tracking on digital marketing campaigns or tracking website visitors. Digital marketing agencies should all have the ability to provide a 24/7 analytics dashboard for all small businesses engaged in any online marketing efforts.
Does LiftOff offer digital marketing services as well?
Yes! The purpose of the LiftOff Small Business Website Program is to free up your monthly budget for additional marketing purposes. LiftOff Marketing Add-ons include everything from search and social advertising to content marketing and review management.
To see our full range of digital marketing add-on services, click here.
